The appeal of matcha

The endless possibilities of matcha

Matcha is known for its flavor and health benefits. Its unique aroma and rich taste are essential for tea ceremonies and Japanese sweets, and matcha itself is attracting attention for its health benefits.
Matcha symbolizes Japanese tradition and culture, and its existence symbolizes the fusion of food and beauty.

Matcha is the “king” of teas

Matcha has a special existence in the world of tea, which has been around for over 1000 years.
When drinking Sencha in a teapot, you can only taste about 30% of the ingredients that dissolve in the hot water.
However, since matcha is made from whole tea leaves, it is possible to absorb all the nutrients into the body. Approximately 30% of tea's ingredients dissolve in hot water, making matcha the “king” with more than three times the nutritional content of other teas.

Matcha is the “king” of teas

Matcha is attracting attention for health-conscious people

Due to its ingredients, matcha has a surprising number of benefits, including obesity prevention, anti-aging effects, dementia prevention, skin beautification effects, tooth decay prevention, and relaxation effects.
As health consciousness increases on a global scale and the health-related market expands, matcha is sure to receive even more attention in the future.

Matcha is attracting attention for health-conscious people

Matcha goes well with a variety of ingredients

Nowadays, matcha may be more familiar as a food flavor than matcha used in tea ceremonies. Matcha is very compatible with other ingredients and is used in a variety of products.
Matcha's possibilities expand infinitely by combining it with drinks, sweets, foods, etc.

Matcha goes well with a variety of ingredients

Matcha is a symbol of Japanese culture

Many people from overseas think that Japanese culture equals tea ceremony. When entertaining guests from overseas, serving them with matcha will surely make them happy.
Japanese traditional culture is highly valued overseas. As one of the symbols of Japanese culture, matcha is sure to receive more and more attention in the future.

Matcha is a symbol of Japanese culture

Product Development Capabilities

Inherit traditions, create the next

For many years, there has been a problem with matcha fading when heat is applied to it during food processing.
As a result of 10 years of research, Aiya Co., Ltd. has completed Gleaminal® OM, a matcha tea that has anti-fading and color-producing properties.

Color preserving matcha
GREEMINAL®OM(Registered trademark No. 5221678)

Appeal of matcha lies in its green beauty along with the taste and aroma. However, the color brightness was inevitably lost at the time of food processing. Developing matcha which does not lose color when heat is applied was a longtime dream of the industry.
After 10 years of thorough researches, AIYA produced color preserving matcha GREEMINAL®OM. With a special production process, impalpable powder of matcha is uniformly coated with edible oil. The product can be used in the same manner as ordinary matcha.

Color preserving & coloring

Color preserving & coloring

Coloring effect
Deeper green color compared to normal matcha.
Color preserving
Consistent dark green tone is main­tained. It is speci­ally resis­tant to light and is reco­mmended for products displayed under flore­scent lights.
Moisture proof
It is less subject to water absor­ption because the matcha is coated with oil, so it can be used for deco­rating sweets.
Scatter proof
Work efficiency is improved by preven­ting scatter when pouring a large amount of matcha in food manu­facturing factories.
Edible oil(MCT)
The original flavor of matcha is main­tained because edible oil is taste­less and scentless. Fast absorbing and metabo­lizing and body-friendly oil with less fat accumulation.

Products for corporate customers

AIYA offers matcha or other tea powders

that can be processed into various foods.

Item lineup

  • Matcha

    Matcha

  • GREEMINAL®OM

    Griminal®OM

  • Black tea powder

    Black tea powder

  • Hojicha powder

    Roasted green tea powder